The latest industry updates | Pocketmags.com

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The latest industry updates

MATCHY-MATCHY HAIR COLOUR IS THE NEW COUPLE GOALS! 

While the Beckhams wowed us in the 90s with their matching leather look, Kim Kardashian and boyfriend Peter Davidson have taken it one step further for the 2000s – matching peroxide hair colour! So is this the new couple goals? According to the hair and barber industry, it’s given a big thumbs up, as long as clients are aware of the upkeep and maintenance it needs.

“I’m getting flashbacks to the shots of Britney and Justin double denim days, Gwyneth and Brad matching blonde crops, and Posh and Becks leather styling era and morphing into each other. Having the same hair colour means they’re a real power couple now!” says Jonathon Andrew, global ambassador for Fudge Professional.

Adele Clarke, owner of Spectrum hair and OSMO ambassador, adds: “I’m loving this new matching couple colour trend! Especially when it comes to blondes, if you can, why not!? When these types of colour changes become news in the media, we often start to see more guys coming into the salon to ask for a colour change and elevated service. It’s good for business.”

A good consultation is essential before you let rip with the tinting brush, says Pulp Riot Artist Emma Graves. “Clients need to be fully committed to the blonde life once they star Once they start lightening their hair, they are signing a ‘virtual’ contract and they need to commit to regular appointments, amazing professional products and less heat styling. Many will need educating in how to care for their new blonde hair at home.”

WORKING TOGETHER FOR THE INDUSTRY

The Hair & Barber Council and HABIA have announced a closer relationship to champion high standards, professionalism and mandatory regulation for the hair and barbering sector.

Joan Scott, of HABIA said: “The Hair and Beauty Industry Authority (HABIA) and the Hair & Barber Council have worked together for many years, with a mutual respect and a shared vision for a regulated sector. With the proliferation of very short, unregulated courses, our partnership becomes even more important, so together we can champion high standards, professionalism, and mandatory regulation across the barbering sector”.

Registrar of the Hair & Barber Council, Keith Conniford, said: “The training and education of young people entering our sector has always been a massive priority for us. These young people are the future of our industry and they deserve the very best start we can give them.”

MAKE A DATE!

A weekend of inspiration, education and surprises is set for 8-10 October, when the Modern Barber stage will head to Salon International.

Held at ExCeL London, the weekend is a must for creative barbers looking for the latest techniques and trend predictions, and barbershop owners who are in need of some business guidance and advice.

Tickets are now on sale so don’t miss out – keep an eye on the website and social for all the show team updates!

Stories on, in and about the industry…Share your thoughts with us @modernbarbermag 

COLLECTIVE PRIDE AWARDS RECOGNISE UNSUNG HEROES

The inaugural Collective Pride Awards took place at the Barber Surgeons’ Hall in the City of London, which saw a host of hair, beauty and barbers professionals recognised in an emotional ceremony.

Launched by The Lions Barber Collective and supported by Modern Barber, founder Tom Chapman welcomed everyone to the Grand Hall. “There are so many amazing, generous and kind-hearted individuals in our industry who do so much for others,” he said. “Tonight, it’s all about recognising some of those individuals – you are the true heroes of our industry. Recognising peoples’ distress, complex issues and acting to provide heartfelt support – you are bettering lives, sometimes even saving lives.”

Winners included Craig’s Barbershop, Bolton, who won the Beyond Business Award, sponsored by Andis, and The Sam Wall Unsung Hero Award was presented toPaul Lofthouse, The Den Barbershop, Warwick

“After losing my friend and awardwinning barber, Sam Wall, to suicide in 2020, I wanted to create something to keep his name alive – celebrating those who really look after their clients and the communities they sit within, as well as those who go above and beyond to make a difference to the industry, Tom added.

“I’m so proud of our Heroes and the outstanding work they do within the industry. They are the reason the Collective Pride Awards were born.”

HEADS UP! DIARY DATES

10 JULY, BARBERFEST, BRIGHTON

10 JULY, MODERN BARBER AWARDS, BRIGHTON

8-10 OCTOBER, SALON INTERNATIONAL, LONDON

28 NOVEMBER, BRITISH HAIRDRESSING AWARDS, SPONSORED BY SCHWARZKOPF PROFESSIONAL

EASYDRY IS NOW CERTIFIED B CORP

Easydry is the first and only disposable towel company to have received the prestigious certification, Certified B Corp.

Certified B Corporations, or B Corps, are companies that have been verified as meeting the highest standards of social and environmental performance, transparency and accountability. Getting certified to B Corp is a rigorous process that took the Easydry team more than a year to complete, which included lots of evidence to ensure there is no greenwash or false claims. B Corp requires re-certification every three years to ensure high standards are maintained and to encourage companies to do even better each time.

Easydry CEO and founder Anne Butterly, says: “I am so proud that Easydry has become a certified B Corp! I founded Easydry almost 20 years ago with sustainability at its heart. Achieving B Corp certification is a fantastic validation of what we do and what we believe in.

“It fits perfectly with the Easydry mission and vision. We have achieved a score of 98.7. The minimum required to achieve B Corporation Certification is 80, but the average score companies receive is 50.9. We are proud to be one of the highest scoring B Corporations in Ireland. We want to continue along this path and achieve even higher results in our next certification.”

This article appears in July - September 2022

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July - September 2022
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BRIGHTON HERE WECOME!
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