GEARING UP FOR SALON INTERNATIONAL!

Welcome to the October – December issue of Modern Barber, there’s lots to celebrate this issue as we look back at The Modern Barber Awards and BARBERFEST. Get to know this year’s winners and relive an amazing weekend of barbering talent on page 18.

Meanwhile, the Modern Barber team is buzzing for Salon International 2022. There’s something for everyone, from new products and business support to experienced speakers on our Modern Barber stage – all hosted by the one and only Danny Robinson. So, make sure you check out what brands will be at the show and the offers they’re giving on our exclusive Barber Trail, a digital map highlighting all the must-see brands just for you.

If that wasn’t enough, read all about the barbershops that are offering additional services to help boost business and, more importantly, connect with their clients and their communities. We talk to the barbers who are creating a safe and comfortable environment for vulnerable children and adults who are intimidated by the barbershop, as well as those adding traditional ‘salon’ treatments to their menu.

Finally, did you spot this issue’s cover stars? The American Crew All Star Winners André Luís de Jesus (Brazil), Attila Can (Germany), Ciara Madden (Ireland), Christian Ríos Torres (Spain), and Serena Hussain Hill (UK) took a trip to London for a shoot with American Crew founder and photographer David Raccuglia. You can see the exclusive shots in our portfolio on page 39.

This issue was a first for your new Modern Barber team -Sian Jones is deputy editor, Chloe Weldon is our content writer and Josie Jackson is our editorial assistant. We can’t wait to get to know you all and the wonderful world of barbering – in the meantime you’ll find us hanging out at the Modern Barber stage at Salon International so come and say hi!

We want to hear from you, so drop into our DMs or send me an email at sian.j@thepbgroup.com and let us know what you want to see.

Enjoy the issue!

Modern Barber Team