FIVE TIPS TO MAXIMISE YOUR BARBERSHOP PROFITS THIS WINTER

Christmas is just around the corner, and now is the time to make sure that you are maximising your profits over the festive period

TIP 1: INCREASE YOUR HOURS OVER DECEMBER, IN EXCHANGE FOR HOLIDAY OVER JANUARY

It feels like there are not enough hours in the day over December, with all your clients wanting to look their best for the parties and festivities that come with Christmas. If you find yourself completely booked out, why don’t you ask your staff if they would be happy to work a few extra shifts over the festive period, in exchange for more time off in January?

TIP 2: SELL MORE PRODUCTS

Get your Jordan Belfort on in the barbershop and start selling more products. Introducing a Christmas sale competition could be all the incentive your staff need to really push the retail side of the business and give a major boost to your revenue. Teach your staff to ask every client how they are getting on with their Christmas shopping, before informing them of the Christmas offers you are running. When it comes to the end of the appointment, remember to ask every client if there are any products, they want to take home with them.

TIP 3: RAISE PRICES

This one is never popular, but Christmas can be a great time to introduce your price increases. Often December is the busiest month of the year so even with a price rise your diary will likely be packed out regardless. You could use the excuse of printing seasonal service lists, and with the current rise in energy bills your clients will most likely be very understanding.

TIP 4: GIFT VOUCHERS

It goes without saying but making sure you are selling as many gift vouchers as possible over the festive period is a great way to increase your revenue. Often people who are shopping for presents are looking to get it done as quickly as possible, with minimum stress, and who doesn’t love the gift of looking great?

TIP 5: OPTIMISE YOUR BUSINESS

If you have self employed staff that pay a portion of their services to the business owner, then switching to Beu may provide you with the biggest savings. Most barbershops operating like this process payments through a shared card reader, before sending the staff member their share of the booking. However, this means barbershops are processing the self-employed staff’s turnover making them more likely to reach the VAT registration threshold. With Beu, you can split transactions at the point of payment, meaning you only process your portion of the turnover. This could bring your business below the VAT threshold, and the 20% you were paying in VAT, could go into your pocket instead.

Beu also allows you to take online bookings and deposits, calculates and pays any commission owed, takes payments with an integrated card reader and more. Beu software is available on any internet connected device, and on iOS and Android.

Get Beu now from just £25 a month. Find out more at app.beuapp.com/ get-software